GOOGLE-ADS-VIDEO TRAINING MATERIALS | GOOGLE-ADS-VIDEO RELIABLE EXAM SAMPLE

Google-Ads-Video Training Materials | Google-Ads-Video Reliable Exam Sample

Google-Ads-Video Training Materials | Google-Ads-Video Reliable Exam Sample

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Tags: Google-Ads-Video Training Materials, Google-Ads-Video Reliable Exam Sample, Google-Ads-Video Reliable Dump, Google-Ads-Video Valid Test Forum, Study Google-Ads-Video Material

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Google Ads Video Professional Assessment Exam Sample Questions (Q30-Q35):

NEW QUESTION # 30
An account manager is setting up a new Google Video campaign with an awareness goal, and they see Google Video partners as an option. Why is it a good idea for them to opt into Google Video partners?

  • A. It'll give them access to audiences on the YouTube mobile homepage.
  • B. It'll give them access to more engagement metrics to measure the impact of the campaign.
  • C. It'll extend the reach of video ads to YouTube Live streaming and Premieres.
  • D. It'll extend the reach of video ads to a collection of leading publisher sites and apps.

Answer: D

Explanation:
B: It'll extend the reach of video ads to a collection of leading publisher sites and apps.
Google Video partners expand the reach of video campaigns beyond YouTube to a network of high-quality websites and apps.
This allows for broader exposure and increased brand awareness.
The other options are not the primary benefit of Google Video partners.


NEW QUESTION # 31
After running successful Search and Display campaigns to drive action, you've decided to run a Video campaign with the same objective. Why should you keep the Video campaign in the same account as the other campaigns?

  • A. Because it prevents Google Ads from double-counting conversions.
  • B. Because the Video campaign will automatically use assets from the other campaigns.
  • C. Because more campaign extensions will be available for the Video campaign.
  • D. Because it'll allow for faster approval by the system for new ads.

Answer: A

Explanation:
C: Because it prevents Google Ads from double-counting conversions.
Keeping campaigns in the same account enables Google Ads to accurately track conversions across different campaign types and avoid attributing the same conversion to multiple sources.
This ensures accurate reporting and optimization.


NEW QUESTION # 32
A clothing store owner who wants to drive awareness to a new product line that's being launched has created a Google Video campaign with no marketing goal selected. The owner wants to get as many impressions as possible from their bidding strategy. What bidding strategy should they employ to achieve this marketing objective?

  • A. Target CPM
  • B. Maximum CPV
  • C. Maximum CPV
  • D. Maximize Conversions

Answer: A

Explanation:
D: Target CPM
Target CPM (tCPM) bidding optimizes bids to maximize impressions within the target cost per thousand impressions.
This ensures the campaign reaches a broad audience relevant to the brand awareness goal.


NEW QUESTION # 33
An account manager is trying to determine a target cost-per-thousand impressions (tCPM) bid for their new awareness Video campaign, but they're unsure what to base the figure on. What's a valid way for them to determine the tCPM for the business new Video campaign?

  • A. Slightly inflate the estimate in the traffic estimator during campaign setup.
  • B. Slightly inflate the average amount the account manager is willing to bid for this campaign.
  • C. Use the estimate in the traffic estimator during campaign setup.
  • D. Decide on the highest amount they're willing to pay for this campaign

Answer: D

Explanation:
D: Decide on the highest amount they're willing to pay for this campaign.
The tCPM bid should reflect the maximum amount the advertiser is willing to pay for 1,000 impressions.
It should be based on the value of reaching the target audience and the campaign's budget.
Traffic estimators can be useful, but the final decision should be based on the advertiser's maximum willingness to pay.


NEW QUESTION # 34
A marketing manager has multiple video assets to work with and wants to create a Google Video campaign to grow interest in a product with as many relevant people as possible. What action should they take to help achieve this goal?

  • A. Use bumper ads on competitive video content.
  • B. Select the best creative asset and run a single ad.
  • C. Use video ad sequencing and target CPM bidding.
  • D. Use masthead ads for a major sales promotion.

Answer: C

Explanation:
B: Use video ad sequencing and target CPM bidding:Video ad sequencing allows you to tell a story across multiple video ads, guiding users through a narrative and increasing engagement.
Target CPM (tCPM) bidding optimizes your bids to show your ads to as many relevant people as possible within your target cost per thousand impressions.
Combining these strategies maximizes reach and interest by presenting a coherent story to a broad audience.
Option A is incorrect because using one asset limits reach and engagement. Option C and D are incorrect because masthead ads are expensive and best for large scale awareness, and bumper ads are too short to grow interest.


NEW QUESTION # 35
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